Market Share by Top Websites

1 AdScale is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Tailsweep is clearly lagging behind, losing to AdScale in all segments.

Websites Categories

1 AdScale has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, Computer & Electronics, News & Media and 127 other categories.

2 Tailsweep is leading in People & Society, Science, Marketing & Advertising, Social Sciences and 22 other categories.

Geography

1 AdScale is leading in most countries, including Indonesia, Germany, Brazil, India and 115 other countries.

2 Tailsweep is leading in Sweden, Finland, Norway, Slovakia and 3 other countries.