Market Share by Top Websites

1 Twitter Advertising is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, AdScale is still behind Twitter Advertising in all market share segments.

Websites Categories

1 Twitter Advertising has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, Internet & Telecom and 194 other categories.

2 AdScale is leading in People & Society, News & Media, Games, Video Games and 20 other categories.

Geography

1 Twitter Advertising is leading in most countries, including United States, United Kingdom, Japan, Spain and 115 other countries.

2 AdScale is leading in Indonesia, Germany, Brazil, Mexico and 36 other countries.