Market Share by Top Websites

1 Twitter Advertising is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdScale is clearly lagging behind, losing to Twitter Advertising in all segments.

Websites Categories

1 Twitter Advertising has better usage coverage in more websites categories. Including Business & Industry, Shopping, Marketing & Advertising, Career & Education and 170 other categories.

2 AdScale is leading in Arts & Entertainment, Internet & Telecom, Computer & Electronics, People & Society and 31 other categories.

Geography

1 Twitter Advertising is leading in most countries, including United States, Japan, United Kingdom, Spain and 85 other countries.

2 AdScale is leading in Indonesia, Germany, Brazil, India and 52 other countries.