Market Share by Top Websites

1 Moat is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adservice Media is clearly lagging behind, losing to Moat in all segments.

Websites Categories

1 Adservice Media has better usage coverage in more websites categories. Including Internet & Telecom, Business & Industry, Finance, Shopping and 66 other categories.

2 Moat is leading in Arts & Entertainment, News & Media, Food & Drink, Cooking & Recipes and 44 other categories.

Geography

1 Moat is leading in most countries, including United States, United Kingdom, Japan, Canada and 40 other countries.

2 Adservice Media is leading in Denmark, Norway, Sweden, Finland and 13 other countries.