Adservice Media is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Adservice Media has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Arts & Entertainment and 89 other categories.
Open AdExchange is leading in Real Estate, Textiles & Nonwovens, Transportation & Logistics, Auctions and one other category.
Adservice Media is leading in most countries, including Denmark, Norway, Sweden, Finland and 37 other countries.
Open AdExchange hasn't got a lead over Adservice Media in any country.