Market Share by Top Websites

1 PointRoll is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, Adservice Media is clearly lagging behind, losing to PointRoll in all segments.

Websites Categories

1 Adservice Media has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Finance and 70 other categories.

2 PointRoll is leading in People & Society, News & Media, Arts & Entertainment, Health and 59 other categories.

Geography

1 PointRoll is leading in most countries, including United States, Canada, India, United Kingdom and 32 other countries.

2 Adservice Media is leading in Denmark, Norway, Sweden, Finland and 14 other countries.