Market Share by Top Websites

1 Sprinkle is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adservice Media is clearly lagging behind, losing to Sprinkle in all segments.

Websites Categories

1 Adservice Media has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Finance, Shopping and 74 other categories.

2 Sprinkle is leading in Arts & Entertainment, News & Media, Music & Audio, Sports and 39 other categories.

Geography

1 Sprinkle is leading in most countries, including Sweden, Norway, Spain, Slovakia and 23 other countries.

2 Adservice Media is leading in Denmark, Finland, Germany, Portugal and 10 other countries.