In terms of market share, Adtegrity is clearly lagging behind, losing to Adwit in all segments.
Adtegrity has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 50 other categories.
Adwit is leading in Shopping, Travel, Food & Drink, Sports and 22 other categories.
Adtegrity is leading in most countries, including United States, India, Russia, Indonesia and 17 other countries.
Adwit is leading in France, Romania, Brazil, Guatemala and 2 other countries.