Market Share by Top Websites

1 AdvertServe is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdTotal is clearly lagging behind, losing to AdvertServe in all segments.

Websites Categories

1 AdvertServe has better usage coverage in more websites categories. Including Business & Industry, People & Society, Shopping, News & Media and 127 other categories.

2 AdTotal is leading in Online Marketing, Telecommunications, Basketball and Pets.

Geography

1 AdvertServe is leading in most countries, including United States, Russia, Turkey, United Kingdom and 70 other countries.

2 AdTotal is leading in Poland, Korea Republic and Lithuania.