AdTotal is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
AdTotal has better usage coverage in more websites categories. Including Business & Industry, Sports, Arts & Entertainment, Soccer and 27 other categories.
Al Bawaba Advertising is leading in People & Society, Real Estate, Religion & Spirituality, TV & Video and 4 other categories.
Al Bawaba Advertising is leading in most countries, including United States, Egypt, Syrian Arab, Russia and 7 other countries.
AdTotal is leading in Poland, France, Austria and Norway.