AdTotal is leading in Top 10K Sites and Top 100K Sites.
Aruba Media Marketing has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Internet & Telecom and 79 other categories.
AdTotal is leading in Humor, Investing and Motorcycles.
Aruba Media Marketing is leading in most countries, including Italy, Hungary, Czech Republic, Canada and 12 other countries.
AdTotal is leading in Poland, Viet Nam, Korea Republic and Turkey.