AdTotal is leading in Top 10K Sites and Top 100K Sites.
Aruba Media Marketing has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Internet & Telecom and 77 other categories.
AdTotal is leading in Humor, Fashion & Modeling and Motorcycles.
Aruba Media Marketing is leading in most countries, including Italy, Hungary, Brazil, Germany and 34 other countries.
AdTotal is leading in Poland, Tuvalu, Thailand and China.