AdTotal is leading in Top 100K Sites.
Banner Connect has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Games and 29 other categories.
AdTotal is leading in Business & Industry, Soccer, Computer & Electronics, Marketing & Advertising and 11 other categories.
Banner Connect is leading in most countries, including United Kingdom, United States, France, Australia and 30 other countries.
AdTotal is leading in Poland, Tuvalu, Austria and Russia.