Market Share by Top Websites

1 BridgeTrack is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, AdTotal is clearly lagging behind, losing to BridgeTrack in all segments.

Websites Categories

1 BridgeTrack has better usage coverage in more websites categories. Including Arts & Entertainment, Finance, Travel, Music & Audio and 27 other categories.

2 AdTotal is leading in Business & Industry, Internet & Telecom, Sports, Soccer and 20 other categories.

Geography

1 BridgeTrack is leading in most countries, including United States, Canada, France, Spain and 8 other countries.

2 AdTotal is leading in Poland, Turkey, Pakistan, Lithuania and 3 other countries.