Market Share by Top Websites

1 BridgeTrack is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdTotal is clearly lagging behind, losing to BridgeTrack in all segments.

Websites Categories

1 AdTotal has better usage coverage in more websites categories. Including Business & Industry, Sports, Internet & Telecom, Soccer and 22 other categories.

2 BridgeTrack is leading in Finance, Arts & Entertainment, Travel, Music & Audio and 22 other categories.

Geography

1 BridgeTrack is leading in most countries, including United States, Canada, France, United Kingdom and 11 other countries.

2 AdTotal is leading in Poland, Iran and Korea Republic.