Market Share by Top Websites

1 BridgeTrack is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdTotal is clearly lagging behind, losing to BridgeTrack in all segments.

Websites Categories

1 BridgeTrack has better usage coverage in more websites categories. Including Finance, Arts & Entertainment, Travel, Sports and 24 other categories.

2 AdTotal is leading in Business & Industry, Soccer, Career & Education, News & Media and 13 other categories.

Geography

1 BridgeTrack is leading in most countries, including United States, Canada, United Kingdom, France and 8 other countries.

2 AdTotal is leading in Poland and Belarus.