Market Share by Top Websites

1 BridgeTrack is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdTotal is clearly lagging behind, losing to BridgeTrack in all segments.

Websites Categories

1 BridgeTrack has better usage coverage in more websites categories. Including Finance, Banking, Arts & Entertainment, Travel and 17 other categories.

2 AdTotal is leading in Autos & Vehicles, People & Society, Computer & Electronics, Education and 13 other categories.

Geography

1 BridgeTrack is leading in most countries, including United States, Canada, France, Czech Republic and 5 other countries.

2 AdTotal is leading in Poland, Tuvalu and South Korea.