Market Share by Top Websites

1 BrightRoll is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdTotal is clearly lagging behind, losing to BrightRoll in all segments.

Websites Categories

1 BrightRoll has better usage coverage in more websites categories. Including Business & Industry, News & Media, Autos & Vehicles, Arts & Entertainment and 72 other categories.

2 AdTotal is leading in Sports, Soccer, Career & Education, Education and 4 other categories.

Geography

1 BrightRoll is leading in most countries, including United States, United Kingdom, Poland, Russia and 97 other countries.

2 AdTotal hasn't got a lead over BrightRoll in any country.