AdTotal is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
AdTotal has better usage coverage in more websites categories. Including Business & Industry, Sports, Arts & Entertainment, Soccer and 24 other categories.
Brilig is leading in People & Society, News & Media, Religion & Spirituality, Cooking & Recipes and 10 other categories.
AdTotal is leading in most countries, including Poland, United Kingdom, Ukraine, Turkey and 5 other countries.
Brilig is leading in United States, Switzerland and India.