Market Share by Top Websites

2 In terms of market share, AdTotal is clearly lagging behind, losing to Cappsool in all segments.

Websites Categories

1 Cappsool has better usage coverage in more websites categories. Including Finance, Gambling, Computers Electronics & Technology, Food & Drink and 4 other categories.

2 AdTotal is leading in E-commerce & Shopping, Games and Lifestyle.

Geography

1 Cappsool is leading in most countries, including United States, United Kingdom and India.

2 Cappsool is leading in United States, United Kingdom and India.