Market Share by Top Websites

1 Centro is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdTotal is clearly lagging behind, losing to Centro in all segments.

Websites Categories

1 Centro has better usage coverage in more websites categories. Including News & Media, Business & Industry, Travel, Autos & Vehicles and 109 other categories.

2 AdTotal is leading in Soccer, Adult, Humor, Pets and one other category.

Geography

1 Centro is leading in most countries, including United States, Canada, United Kingdom, France and 33 other countries.

2 AdTotal is leading in Poland, Iran and Ukraine.