Market Share by Top Websites

1 ContentClick is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdTotal is clearly lagging behind, losing to ContentClick in all segments.

Websites Categories

1 ContentClick has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Sports, News & Media and 82 other categories.

2 AdTotal is leading in Marketing & Advertising, Telecommunications, Motorcycles, Construction & Maintenance and 2 other categories.

Geography

1 ContentClick is leading in most countries, including United Kingdom, United States, India, Ireland and 32 other countries.

2 AdTotal is leading in Poland, Lithuania, Korea Republic, Iran and one other country.