Market Share by Top Websites

1 DotAndMedia is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdTotal is clearly lagging behind, losing to DotAndMedia in all segments.

Websites Categories

1 DotAndMedia has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Business & Industry, Shopping and 33 other categories.

2 AdTotal is leading in Autos & Vehicles, Education, Career & Education, Basketball and 3 other categories.


1 DotAndMedia is leading in most countries, including Italy, United States, Colombia, Romania and 7 other countries.

2 AdTotal is leading in Poland, Tuvalu, India, United Kingdom and 2 other countries.