AdTotal is leading in Top 100K Sites.
AdTotal has better usage coverage in more websites categories. Including Computer & Electronics, Autos & Vehicles, Business & Industry, Career & Education and 10 other categories.
GlobalTakeoff is leading in Arts & Entertainment, Movies, Music & Audio, TV & Video and 10 other categories.
GlobalTakeoff is leading in most countries, including India, China, Brazil, Germany and 6 other countries.
AdTotal is leading in Poland, France, South Korea, Russia and 3 other countries.