AdTotal is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
Harren Media has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, TV & Video, Movies and 48 other categories.
AdTotal is leading in Marketing & Advertising, Autos & Vehicles, Online Marketing, Construction & Maintenance and 6 other categories.
Harren Media is leading in most countries, including Brazil, Argentina, United States, United Kingdom and 22 other countries.
AdTotal is leading in Poland, Iran, Korea Republic, Germany and one other country.