AdTotal is leading in Top 10K Sites and Top 100K Sites.
AdTotal has better usage coverage in more websites categories. Including Business & Industry, Sports, Internet & Telecom, Soccer and 20 other categories.
Hype Exchange is leading in Arts & Entertainment, Movies, Shopping, Womens Interests and 4 other categories.
AdTotal is leading in most countries, including Poland, Tuvalu, Romania, United Kingdom and 4 other countries.
Hype Exchange is leading in United States, France, Canada, Sweden and 3 other countries.