Market Share by Top Websites

1 Korrelate is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdTotal is clearly lagging behind, losing to Korrelate in all segments.

Websites Categories

1 Korrelate has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Automotive Industry, Business & Industry and 48 other categories.

2 AdTotal is leading in Soccer, Computer & Electronics, Career & Education, Software and 5 other categories.

Geography

1 Korrelate is leading in most countries, including United States, Mexico, China, Canada and 17 other countries.

2 AdTotal is leading in Poland, Tuvalu, United Kingdom, Russia and 7 other countries.