Market Share by Top Websites

1 Korrelate is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdTotal is clearly lagging behind, losing to Korrelate in all segments.

Websites Categories

1 AdTotal has better usage coverage in more websites categories. Including Sports, Arts & Entertainment, Soccer, Career & Education and 14 other categories.

2 Korrelate is leading in Autos & Vehicles, Car Buying, Automotive Industry, Business & Industry and 14 other categories.

Geography

1 Korrelate is leading in most countries, including United States, Canada, Croatia, United Kingdom and 10 other countries.

2 AdTotal is leading in Poland and Portugal.