Market Share by Top Websites

1 Ligatus is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdTotal is clearly lagging behind, losing to Ligatus in all segments.

Websites Categories

1 Ligatus has better usage coverage in more websites categories. Including News & Media, Arts & Entertainment, Sports, Business & Industry and 95 other categories.

2 AdTotal is leading in Motorcycles.

Geography

1 Ligatus is leading in most countries, including France, Germany, Italy, Netherlands and 36 other countries.

2 AdTotal is leading in Poland, Tuvalu, South Korea and Greece.