Market Share by Top Websites

1 LinkZ is leading in Top 100K Sites.

2 In terms of market share, AdTotal is clearly lagging behind, losing to LinkZ in all segments.

Websites Categories

1 LinkZ has better usage coverage in more websites categories. Including News & Media, People & Society, Business & Industry, Internet & Telecom and 36 other categories.

2 AdTotal is leading in Sports, Soccer, Marketing & Advertising, Online Marketing and 7 other categories.


1 AdTotal is leading in most countries, including Poland, United States, Pakistan, Lithuania and 4 other countries.

2 LinkZ is leading in Turkey, Azerbaijan, Russia and Palestinian.