Market Share by Top Websites

1 Luminate is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 AdTotal is leading in Top 10K Sites.

Websites Categories

1 Luminate has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 207 other categories.

2 AdTotal hasn't got a lead over Luminate in any websites category.

Geography

1 Luminate is leading in most countries, including United States, India, Canada, United Kingdom and 145 other countries.

2 AdTotal is leading in Poland and Tuvalu.