AdTotal is leading in Top 100K Sites.
AdTotal has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Sports, Soccer and 25 other categories.
Matchbin is leading in Shopping, Pets & Animals, Beauty & Fitness, Furniture and 2 other categories.
AdTotal is leading in most countries, including Poland, United States, Croatia, Ireland and 3 other countries.
Matchbin is leading in Germany.