2
In terms of market share, AdTotal is clearly lagging behind, losing to Meta Network in all segments.
1
AdTotal has better usage coverage in more websites categories. Including E-commerce & Shopping, Games, Lifestyle and Science & Education.
2
Meta Network is leading in Computers Electronics & Technology and Arts & Entertainment.
1
Meta Network is leading in most countries, including Argentina, India, Norway and Uruguay.
2
AdTotal is leading in Poland, Vietnam and Russia.