AdTotal is leading in Top 10K Sites and Top 100K Sites.
AdTotal has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Sports, Internet & Telecom and 23 other categories.
OxaMedia is leading in People & Society, Religion & Spirituality and Search Engine.
AdTotal is leading in most countries, including Poland, Tuvalu, United Kingdom, Russia and 7 other countries.
OxaMedia is leading in Hungary, India, Italy and Mexico.