AdTotal is leading in Top 10K Sites and Top 100K Sites.
AdTotal has better usage coverage in more websites categories. Including Autos & Vehicles, Arts & Entertainment, People & Society, Computer & Electronics and 15 other categories.
Pirchio is leading in News & Media, Soccer and Humor.
Pirchio is leading in most countries, including Italy, Viet Nam, Russia, France and 9 other countries.
AdTotal is leading in Poland, Tuvalu, India, United States and one other country.