AdTotal is leading in Top 1M Sites.
AdTotal has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Sports, Arts & Entertainment and 24 other categories.
PrecisionDemand is leading in Marketing & Advertising, People & Society, Shopping, Jobs & Employment and 5 other categories.
PrecisionDemand is leading in most countries, including United States, Spain, United Kingdom, Sweden and 16 other countries.
AdTotal is leading in Poland, Turkey, Pakistan, Lithuania and 2 other countries.