AdTotal is leading in Top 10K Sites and Top 100K Sites.
AdTotal has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Sports, Internet & Telecom and 23 other categories.
PrecisionDemand is leading in Marketing & Advertising, People & Society, Shopping, Religion & Spirituality and 3 other categories.
PrecisionDemand is leading in most countries, including Taiwan, Canada, Viet Nam, Finland and 15 other countries.
AdTotal is leading in Poland, Tuvalu, Germany, Austria and 5 other countries.