AdTotal is leading in Top 1M Sites.
Predicta has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Music & Audio and 23 other categories.
AdTotal is leading in Sports, Soccer, Marketing & Advertising, Computer & Electronics and 12 other categories.
AdTotal is leading in most countries, including Poland, United States, Turkey, Pakistan and 5 other countries.
Predicta is leading in Brazil and Puerto Rico.