Market Share by Top Websites

1 is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdTotal is clearly lagging behind, losing to in all segments.

Websites Categories

1 has better usage coverage in more websites categories. Including Internet & Telecom, Chats & Forums, Business & Industry, Arts & Entertainment and 35 other categories.

2 AdTotal is leading in Computer & Electronics, Marketing & Advertising, Software, Fashion & Modeling and 7 other categories.


1 is leading in most countries, including Spain, Mexico, Argentina, Chile and 56 other countries.

2 AdTotal is leading in Poland, China, Croatia and Korea Republic.