Market Share by Top Websites

1 is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdTotal is clearly lagging behind, losing to in all segments.

Websites Categories

1 has better usage coverage in more websites categories. Including Autos & Vehicles, Internet & Telecom, Business & Industry, Sports and 17 other categories.

2 AdTotal is leading in Arts & Entertainment, People & Society, Online Marketing, Computer & Electronics and 8 other categories.


1 is leading in most countries, including Spain, Argentina, Mexico, France and 51 other countries.

2 AdTotal is leading in Poland, Tuvalu, New Zealand and Ethiopia.