Market Share by Top Websites

2 AdTotal is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 AdTotal has better usage coverage in more websites categories. Including Business & Industry, Sports, Arts & Entertainment, Internet & Telecom and 28 other categories.

2 ReferLocal is leading in News & Media, Transportation & Logistics, Newspapers, Travel and one other category.


1 AdTotal is leading in most countries, including Poland, Viet Nam, France, Germany and 3 other countries.

2 ReferLocal is leading in United States, China and Japan.