AdTotal is leading in Top 10K Sites and Top 100K Sites.
AdTotal has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Sports, Internet & Telecom and 22 other categories.
Result Links is leading in People & Society, Religion & Spirituality, Music & Audio, Games and 3 other categories.
Result Links is leading in most countries, including India, Taiwan, Indonesia, Canada and 9 other countries.
AdTotal is leading in Poland, Tuvalu, United Kingdom, Russia and 3 other countries.