Market Share by Top Websites

2 In terms of market share, AdTotal is clearly lagging behind, losing to RetailMaven in all segments.

Websites Categories

1 AdTotal has better usage coverage in more websites categories. Including Business & Industry, Sports, Arts & Entertainment, Soccer and 22 other categories.

2 RetailMaven is leading in Celebrities & Entertainment News and Shopping.

Geography

1 RetailMaven is leading in most countries, including Australia, United States, India and Germany.

2 AdTotal is leading in Poland, Viet Nam and Belarus.