AdTotal is leading in Top 100K Sites.
AdTotal has better usage coverage in more websites categories. Including Arts & Entertainment, Computer & Electronics, People & Society, Internet & Telecom and 16 other categories.
StackAdapt is leading in Health, Autos & Vehicles, Celebrities & Entertainment News, Motorcycles and one other category.
StackAdapt is leading in most countries, including United States, Canada, United Kingdom, Egypt and 4 other countries.
AdTotal is leading in Poland, Russia, South Korea, India and 2 other countries.