Market Share by Top Websites

1 SwitchAds is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdTotal is clearly lagging behind, losing to SwitchAds in all segments.

Websites Categories

1 SwitchAds has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, Sports, People & Society and 51 other categories.

2 AdTotal is leading in Education, Online Marketing and Technology News.


1 SwitchAds is leading in most countries, including United States, Bulgaria, United Kingdom, Philippines and 43 other countries.

2 AdTotal is leading in Poland, Ethiopia and Tuvalu.