AdTotal is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.
AdTotal has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Sports, Soccer and 26 other categories.
Traffiq is leading in Car Buying, Sports and Visual Arts & Design.
AdTotal is leading in most countries, including Poland, United States, Switzerland, Serbia and 6 other countries.
Traffiq hasn't got a lead over AdTotal in any country.