Market Share by Top Websites

1 Unanimis is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, AdTotal is clearly lagging behind, losing to Unanimis in all segments.

Websites Categories

1 AdTotal has better usage coverage in more websites categories. Including Business & Industry, Sports, Arts & Entertainment, Internet & Telecom and 21 other categories.

2 Unanimis is leading in People & Society, Genealogy, Shopping, Financial Management and 3 other categories.


1 Unanimis is leading in most countries, including United Kingdom, Russia, Romania, Turkey and 9 other countries.

2 AdTotal is leading in Poland and Germany.