AdTotal is leading in Top 10K Sites and Top 100K Sites.
AdTotal has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Sports, Internet & Telecom and 24 other categories.
Unanimis is leading in Shopping, Tourism, Travel, Genealogy and 6 other categories.
Unanimis is leading in most countries, including United Kingdom, South Africa, Russia, France and 13 other countries.
AdTotal is leading in Poland, United States, Cambodia, Taiwan and 4 other countries.