AdTotal is leading in Top 10K Sites and Top 100K Sites.
AdTotal has better usage coverage in more websites categories. Including Business & Industry, Sports, Arts & Entertainment, Soccer and 27 other categories.
Unanimis is leading in Genealogy, Shopping, Tourism, Travel and 7 other categories.
Unanimis is leading in most countries, including United Kingdom, Germany, Hungary, Australia and 12 other countries.
AdTotal is leading in Poland, China, Korea Republic and Ukraine.