Market Share by Top Websites

1 Undertone Networks is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdTotal is clearly lagging behind, losing to Undertone Networks in all segments.

Websites Categories

1 Undertone Networks has better usage coverage in more websites categories. Including Business & Industry, People & Society, Shopping, News & Media and 50 other categories.

2 AdTotal is leading in Education, Games, Adult, Basketball and one other category.

Geography

1 Undertone Networks is leading in most countries, including United States, United Kingdom, Canada, Brazil and 30 other countries.

2 AdTotal is leading in Poland and Tuvalu.