Market Share by Top Websites

1 Undertone Networks is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdTotal is clearly lagging behind, losing to Undertone Networks in all segments.

Websites Categories

1 Undertone Networks has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Shopping and 80 other categories.

2 AdTotal is leading in Soccer, Chats & Forums, Humor, Video Games and 4 other categories.

Geography

1 Undertone Networks is leading in most countries, including United States, United Kingdom, Japan, Canada and 25 other countries.

2 AdTotal is leading in Poland.