AdTotal is leading in Top 1M Sites.
AdTotal has better usage coverage in more websites categories. Including Business & Industry, Sports, Arts & Entertainment, Soccer and 25 other categories.
Vertical Acuity is leading in TV & Video, Rugby, Travel, Tourism and one other category.
AdTotal is leading in most countries, including Poland, Viet Nam, Algeria, Belarus and 4 other countries.
Vertical Acuity is leading in United States, Canada, India, Australia and 2 other countries.