Market Share by Top Websites

1 AdvertServe is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Conviva is clearly lagging behind, losing to AdvertServe in all segments.

Websites Categories

1 AdvertServe has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, People & Society, Shopping and 129 other categories.

2 Conviva is leading in TV & Video, Marketing & Advertising, Financial Management, Motorsports and one other category.

Geography

1 AdvertServe is leading in most countries, including United States, Russia, Turkey, Ukraine and 69 other countries.

2 Conviva is leading in Belgium, Chile, Congo and Portugal.