Market Share by Top Websites

1 Mercent is leading in Top 10K Sites.

2 AdvertServe is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 AdvertServe has better usage coverage in more websites categories. Including Business & Industry, People & Society, Shopping, News & Media and 113 other categories.

2 Mercent is leading in Clothing, Games, Home & Garden, Sports and 30 other categories.


1 AdvertServe is leading in most countries, including United States, Russia, Turkey, Ukraine and 66 other countries.

2 Mercent is leading in Pakistan, Colombia, Japan, New Zealand and 19 other countries.