Market Share by Top Websites

1 AdvertServe is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to AdvertServe in all segments.

Websites Categories

1 AdvertServe has better usage coverage in more websites categories. Including Arts & Entertainment, Movies, Business & Industry, Sports and 93 other categories.

2 Microsoft adCenter Conversion is leading in Computer & Electronics, Software, Accommodation & Hotels, Financial Management and 29 other categories.

Geography

1 AdvertServe is leading in most countries, including Russia, United States, Turkey, Ukraine and 67 other countries.

2 Microsoft adCenter Conversion is leading in South Africa, Australia, Iran, Panama and 2 other countries.