Market Share by Top Websites

1 AdvertServe is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Optimatic is clearly lagging behind, losing to AdvertServe in all segments.

Websites Categories

1 AdvertServe has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Shopping and 132 other categories.

2 Optimatic is leading in Games, Marketing & Advertising, Online, Fashion & Modeling and 4 other categories.

Geography

1 AdvertServe is leading in most countries, including Russia, South Georgia Island, United States, Turkey and 87 other countries.

2 Optimatic is leading in Venezuela, Libya, Bangladesh, Panama and 2 other countries.