Market Share by Top Websites

1 Plista is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdvertServe is clearly lagging behind, losing to Plista in all segments.

Websites Categories

1 AdvertServe has better usage coverage in more websites categories. Including Business & Industry, People & Society, Shopping, Weddings and 71 other categories.

2 Plista is leading in News & Media, Arts & Entertainment, Music & Audio, Sports and 71 other categories.

Geography

1 AdvertServe is leading in most countries, including United States, Russia, United Kingdom, Turkey and 43 other countries.

2 Plista is leading in Germany, Poland, Netherlands, Switzerland and 26 other countries.