Market Share by Top Websites

1 Sanoma is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdvertServe is clearly lagging behind, losing to Sanoma in all segments.

Websites Categories

1 Sanoma has better usage coverage in more websites categories. Including News & Media, Vehicles, Arts & Entertainment, Sports and 12 other categories.

2 AdvertServe is leading in Business & Consumer Services, Community & Society, Science & Education, Heavy Industry & Engineering and 3 other categories.

Geography

1 AdvertServe is leading in most countries, including United States, Germany, Russia, United Kingdom and 40 other countries.

2 Sanoma is leading in Romania, Belgium, France, Finland and 26 other countries.