Market Share by Top Websites

1 Turn is leading in Top 10K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdvertServe is clearly lagging behind, losing to Turn in all segments.

Websites Categories

1 Turn has better usage coverage in more websites categories. Including Business & Industry, People & Society, Arts & Entertainment, Shopping and 174 other categories.

2 AdvertServe is leading in Movies, Weddings, Adult, Investing and 18 other categories.

Geography

1 Turn is leading in most countries, including United States, France, United Kingdom, Japan and 129 other countries.

2 AdvertServe is leading in Russia, South Georgia Island, Turkey, Ukraine and 17 other countries.