Market Share by Top Websites

1 Turn is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdvertServe is clearly lagging behind, losing to Turn in all segments.

Websites Categories

1 Turn has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Travel and 164 other categories.

2 AdvertServe is leading in Weddings, Adult, Investing, Soccer and 18 other categories.


1 Turn is leading in most countries, including United States, United Kingdom, Japan, Italy and 118 other countries.

2 AdvertServe is leading in Kazakhstan, Saudi Arabia, Bahrain, Moldova and 8 other countries.