Market Share by Top Websites

1 AdvertServe is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, YuMe is clearly lagging behind, losing to AdvertServe in all segments.

Websites Categories

1 AdvertServe has better usage coverage in more websites categories. Including Business & Industry, News & Media, Shopping, Weddings and 95 other categories.

2 YuMe is leading in People & Society, Arts & Entertainment, Music & Audio, Computer & Electronics and 31 other categories.


1 AdvertServe is leading in most countries, including United States, Russia, United Kingdom, Turkey and 49 other countries.

2 YuMe is leading in Spain, Germany, Sweden, Mexico and 13 other countries.