Market Share by Top Websites

1 YuMe is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdvertServe is clearly lagging behind, losing to YuMe in all segments.

Websites Categories

1 YuMe has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Sports and 110 other categories.

2 AdvertServe is leading in Business & Industry, Religion & Spirituality, Games, Video Games and 69 other categories.


1 YuMe is leading in most countries, including France, United States, Spain, Mexico and 139 other countries.

2 AdvertServe is leading in Russia, Ukraine, Turkey, Kazakhstan and 20 other countries.