Market Share by Top Websites

1 AdvertServe is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, zapunited is clearly lagging behind, losing to AdvertServe in all segments.

Websites Categories

1 AdvertServe has better usage coverage in more websites categories. Including Business & Industry, News & Media, Shopping, Weddings and 100 other categories.

2 zapunited is leading in People & Society, Arts & Entertainment, Adult, Photography and 27 other categories.


1 AdvertServe is leading in most countries, including United States, Russia, Turkey, United Kingdom and 56 other countries.

2 zapunited is leading in Germany, Morocco, Portugal, Mauritius and one other country.